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Most Common Pricing Mistakes

August 15, 2018

Pricing your home correctly makes all the difference when it comes to selling your place quickly or staying stagnant on the market. Finding a knowledgeable, experienced real estate agent will go a long way in pricing your home just right. Check out the most common pricing mistakes when it comes to selling your home below and make sure you avoid them at all costs!

Pricing Too High From The Start 

Statistics show that homes priced correctly when they first hit the market sell closer to the asking price than homes that start too high and have to lower prices over time.

Using Strange List Price, Like $765,844

As funny as it may sound, research shows that homes with a nice round number, say $765,500 sell quicker. Always price in round numbers. Many agents search for homes using price categories, so make sure your listing price makes sense when agents search a pricing window, for example $700,000 to $750,000.

Not Basing Your Price on Sold Homes

Know how much similar homes in your neighborhood have sold for will help you more accurately and appropriately price your house to sell. Searching actual “Solds” is the only true pricing guide. A home can be listed for any price – it doesn’t mean the home will sell for that exact amount.

Refusing to Negotiate 

You should always build in some sort of flexibility into your asking price. Otherwise, you’re bound to turn down and turn away some serious buyers.

 

Cesi Pagano

www.cesipagano.com

(949) 370-0819

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27941 La Paz Road Suite #C
Laguna Niguel, CA 92677
Phone: (949) 370-0819
Email: Cesi@CesiPagano.com
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Company Info

Cesi Pagano & Associates
27941 La Paz Road Suite #C
Laguna Niguel 92677
Phone: (949) 370-0819
Email: Cesi@CesiPagano.com

Cesi Pagano DRE 01043716                         
Keller Williams Realty DRE 01934115 

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